Bakersfield Life

Springing into style

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What is the best thing about doing business in Bakersfield?
       Shari: The fact that we are still a small town catering to several generations, most of whom we call our friends. And I look forward to carrying on the business with future generations.
       Josie: Giving back to the city that I was born and raised in.
       Chris: I would have to say the loyal customers. I developed great friendships with many customers that go way past just shopping. The community watches out for its local small-business owners, and you always feel like you have people in your court.

What is your favorite thing about spring in Bakersfield?
       Shari: Looking forward to the flowers in bloom, the blossoms on the trees and taking walks with my dog.
      Josie: Our spring is short but sweet. You can feel the energy and excitement of people eager to soak in the good weather before the heat rises.
      Chris: I love the change of season in my store. Fall and holiday colors tend to be a bit more neutral or dark. When spring shipments arrive the store really pops with color, and people are excited to mix this color into their wardrobes. After being stuck in jeans and boots all winter (even though we love them) it is always nice to put on a colorful sundress!

What is one must-have fashion item for spring?
       Shari: Bright, cheerful bohemian-style dresses, tunics and leggings and glitzy sandals. As well as jumpsuits and the timeless trench coat!
       Josie: Skinny khakis.
      Chris: I am currently loving a great button-down shirt. Everything from plaid to solid to print, boyfriend to sexy fit, they are all on trend. 

What type of items (clothing, accessories) are most popular in Bakersfield?
      Shari: Big chunky jewelry and tie-dyed items are already popular among our ladies, as well as chic and sassy denim to go back to your existing wardrobe.
     Josie: Layering tees and tanks.
     Chris: Bakersfield customers tend to love a great pair of jeans. Jeans have evolved so much over the years ... They now can be dressed up with heels and a great blouse or casual with boots or flip-flops.

What is your least favorite fashion trend?
      Shari: The color scheme of beige, brown or tan, as well as low-riding pants.
      Josie: Bedazzled anything.
       Chris: I really do not care for the “Little House on the Prairie” look. I remember it from the ’80s and I did not like it then, and I still do not like it.

What’s the worst “fashion don’t” you’ve seen in Bakersfield?
       Shari: Low-rise torn-up jeans with short Ts.
       Josie: There are, of course, people who need help on the fashion front everywhere, not just in Bakersfield. These people tend to overdo a trend, for example, over-embellishment … keep embellished pieces to a minimum don’t do the embellished jeans with the embellished shirt with the embellished purse … yikes!
       Chris: White leggings.